GETTING AHEAD OF DISRUPTION WITH DISRUPTIVE THINKING
Overview
Disruptive Thinking is a consultancy that helps large organisations stay ahead of digital disruption and strategise for growth. Their existing branding was out of date and did not reflect their current set of services, nor the level of sophistication in which they operate.
Concept
The branding is designed around the theme of disruption. From the lighting bolt in the logo to the hand rendered textures. As a whole the brand communicates in a positive and sophisticated manner through the use of type, colour and texture.
Disruption textures & icons
The hand rendered textures are combined with three icons that represents Disruptive Thinking’s core philosophy.
Image Context (above images, remove if above first image)
A short sentence about the images below. Each image are all 16×9 and 1×1 for mobile or two column. Remove this text if first image section on a portfolio page, as context is given in the intro section
Results
“With Kai’s help, he not only designed a wonderful looking brand for us but got us to live and breathe those principles throughout our work too.”
Amy, Disruptive Thinking